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What's the single biggest obstacle salespeople face? Resistance. In Zero-Resistance Selling, five of the most respected sales authorities in America have joined together to prepare the first and only customized application of Psycho-Cybernetics to overcome all types of sales resistance. Any sales representative or sales management professional can use Maxwell Maltz's high-powered battery of mental training exercises to enhance selling ability and get immediate results. Topics include conquering call reluctance, creating your own zero-resistance selling environment, anticipating and eliminating stalls and objecti***, selling effectively even when you're in over your head, converting stress into power and zooming out of selling slumps. Once learned, these durable techniques will last through a lifetime of professional selling. Lifting the art of sales to a w*** new level, Zero-Resistance Selling is destined to take its place alongside How to Win Friends and Influence People, Think and Grow Rich and other perennials as an all-time sales classic.

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What's the single biggest obstacle salespeople face? Resistance. In Zero-Resistance Selling, five of the most respected sales authorities in America have joined together to prepare the first and only customized application of Psycho-Cybernetics to overcome all types of sales resistance. Any sales representative or sales management professional can use Maxwell Maltz's high-powered battery of mental training exercises to enhance selling ability and get immediate results. Topics include conquering call reluctance, creating your own zero-resistance selling environment, anticipating and eliminating stalls and objecti***, selling effectively even when you're in over your head, converting stress into power and zooming out of selling slumps. Once learned, these durable techniques will last through a lifetime of professional selling. Lifting the art of sales to a w*** new level, Zero-Resistance Selling is destined to take its place alongside How to Win Friends and Influence People, Think and Grow Rich and other perennials as an all-time sales classic.